The folks at Unjunk Mail–a division of the direct marketing company Dukky–are attempting to carve something of a middle way through the vast chasm between the American public and the Junk Mail Industry. They asked us to do a guest blog post about Do Not Mail, and I took the opportunity to discuss the difference between our goal of an enforceable Do Not Mail Registry and the gaggle of unenforceable opt-out tools that currently dot the landscape.

Check out my post, “But seriously, folks,” and tell us what you think.

This entry was posted on Wednesday, October 21st, 2009 at 2:39 pm and is filed under General. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.